Showing posts with label BTCIC. Show all posts
Showing posts with label BTCIC. Show all posts

Sunday, February 1, 2015

BTCIC

The BTCIC Glassworks, also known as BETCIC, the tradename for the Bureau Technique de Collaboration Industrielle et Commerciale, was located at 9, Avenue Perrichont, Paris, France. They created stunning perfume bottles and presentations for luxury perfumers after the first world war, into the 1920s and 1930s. BTCIC made bottles, labels and total presentations for companies such as Caray, Parfums Paul, Eroy and others.



Their most famous creation was the bottle portraying Gaby Deslys. This bottle was first used in 1925 for various perfumers, then for Adoree by Eroy in the 1930s. Then in 1939 it was again used for a different perfumes, Sequoia by Rene Pierre (also known as Pierre Dune), Je'nose by Caray, J'Ose by de Mareze, Jolie Marquise by Molines in 1935, Mademoiselle Pigalle by HF Sorel. These early bottles have the female figure as the stopper, sitting on a cushion. The inspiration for this perfume bottle was the actress Gaby Deslys, a famous flamboyantly costumed dancer and courtesan of the early 20th century of Marseilles, France. In the 1926 advertisement below, you can see the original bottle by BTCIC.





The bottle for Nuit de Mariage by Parfums de Paul was presented in a bottle, box and label by B.T.C.I.C.. Also in a bottle made by Verrières Viard. This bottle was also used by other perfume companies such as the American firm Lander and M. Ballespi of Barcelona.


In her book, Masterpieces of the Perfume Industry, Christie Mayer Lefkowith shows us an Egyptomania bottle for Ramses for their 1919 perfume, Hycsos.



 






c1920


c1920

c1920





c1921


c1921


c1921

c1921


"You sell your packaged products because it is a guarantee for the clientele...and for you. You want this packaging to be appealing because it's a selling point. You find this presentation, which facilitates the sale, at the BTCIC, whose bottles, cases, simple line labels, elegant in shape, constitute harmonious sets which attract the attention of the buyer and guide his choice. Ask for our free catalog, you will see how our prices are moderate."
c1922








Saturday, January 18, 2014

Collecting Boxes for Perfume Bottles

Every now and then I see a beautiful box which held perfume from long ago. People collect these boxes for many reasons: the rareness of the perfume name, company, the artistic style of the box, or they have the bottle and need the box to complete the presentation.


Welcome!

This is not your average perfume blog. In each post, I present perfumes or companies as encyclopedic entries with as much facts and photos as I can add for easy reading and researching without all the extraneous fluff or puffery.

Please understand that this website is not affiliated with any of the perfume companies written about here, it is only a source of reference. I consider it a repository of vital information for collectors and those who have enjoyed the classic fragrances of days gone by. Updates to posts are conducted whenever I find new information to add or to correct any errors.

One of the goals of this website is to show the present owners of the various perfumes and cologne brands that are featured here how much we miss the discontinued classics and hopefully, if they see that there is enough interest and demand, they will bring back these fragrances!

Please leave a comment below (for example: of why you liked the fragrance, describe the scent, time period or age you wore it, who gave it to you or what occasion, any specific memories, what it reminded you of, maybe a relative wore it, or you remembered seeing the bottle on their vanity table, did you like the bottle design), who knows, perhaps someone from the company brand might see it.

Also, if you have any information not seen here, please comment and share with all of us.

Featured Post

Faking Perfume Bottles to Increase Their Value

The issue of adding "after market" accents to rather plain perfume bottles to increase their value is not new to the world o...